Tag Archives: news

B2B Marketers Do It, Too

By Jason Berkes | Published: April 6, 2011
They use viral marketing by e-mail as a marketing tool… what did you believe I meant? Viral marketing can work well for B2B providers, as lengthy as the following is true: 1.    The product or service has to add value for the sender, too as, the receiver. 2.    The offer has to be deliverable. You do not [...]
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How To Write A Great Press Release

By Glenn Hughes | Published: March 30, 2010
Writing an interesting press release needn't be a difficult job. Please don't be put off writing a press release just because you think your boss might find out what you do in your spare time. Write it anyway and use a pseudonym to disguise your identity if necessary. Better still, use an outsourcing service like Elance to get your press release written and then published out to the major news sites. The internet makes this even more relevant today.
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