Jason Berkes Blog » video marketing

Don’t Get Left Behind – Video Marketing is the Future of the Internet

Jason Berkes — Thu, 23 Jun 2011 12:32:39 +0000

The net is so large most people don’t have any idea about, all they know it’s extremely huge. Youtube really caused videos to become popular and well known as they are now. More people spend time watching videos online than reading today. Most people enjoy the entertainment value of videos, plus they’re just easier to deal with and learn from. Videos cater to the basic sense of impatience that people have anymore on the net. Videos are a natural for marketers to provide content and various marketing material to people. You’re not restricted to using only video sharing sites because you can put them on your own website – as you know. Presenting content and marketing messages is how they’re used, and it can be much more effective than other mediums. So we’ll explore that in more depth so you can have a better idea about how to use it. Everywhere you look these days, marketers are turning to techniques such as can be seen on this Video Marketing blog

As long as someone can get online, they can see your videos. Other technologies such as Apple products are great for watching videos. Videos will not be leaving us anytime soon, as you know. Creating a strong marketing message within your video will allow you to reach a wider audience and ultimately get more exposure to your website.

The way people love video, if you create an interesting video with a marketing message – it’ll get watched. The medium that people are crazy about is here, you just need to make it an interesting presentation with excellent content.

All IM marketers are well-versed in the power of using blogs in online business. Have you seen many vlogs, or video blogs? You can create your own video blog and position it in your niche market.

If properly positioned, you can develop a nice base of subscribers who will want to watch your videos. Your regular updates will catch the attention of your target market and thus, increasing repeat visitors. It would be no problem to make several videos a week, then you can just notify people that a new video is up. Vlogging has not caught on in a huge way, yet, but even a smaller scale would be unique. Everywhere you look these days, marketers are turning to techniques such as can be seen on this Video Engine Marketing blog

Video can be easily spread around the net, and that aspect increases its ability to become viral. If you’re not familiar, what that means is people who love your video, a lot, will tell their friends about it and your video link will spread like wildfire – think lots of traffic. A viral video can be a goldmine for any business, if it happens for the right reasons. Lastly, video marketing can be the perfect start for a beginner who doesn’t have much money to invest and wants their time to pay off. Video marketing can be integrated into your business to take it to the next level. Videos can be used as an effective medium to get targeted traffic at no cost. All marketers are taking note of the latest trend in video marketing like what can be seen at this Video Engine Marketing webpage

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3 Fast Ways to Get Website Traffic

Jason Berkes — Sat, 30 Apr 2011 22:35:47 +0000

In the world of online business we all know how difficult it is to find ways to generate traffic fast to our websites. In business in general one of the hardest things to do is finding and retaining customers.

In this article I’m going to break down 3 free ways to generate traffic to your website. After reading this I want you do go and do it. Don’t wait because you will forget and get caught doing something else. Print this if you need to.

Because the one thing I learned is hard to do with an online business is to stay focus. We are always trying to look for the next best thing. But guess what. The old time-tested and true ways to generate traffic still work. No matter what individual “trying to sell you a product” is saying.

Let’s get to it.

Here are 3 free ways to generate traffic fast :

1. Press Release Marketing: When you hear the words press release you immediately think of large corporation sending out big news about their latest and greatest gadget that will take over the world. A lot of us think press releases are only for huge companies Or they have to have some earth shaking news in order to submit press releases. I’m here to tell you that’s not true. Anyone with something to tell can submit a press release. How news worthy you make it will determine how far it goes on the internet.

The key is to write it from a 3rd party perspective. Press releases are not sales pages. You want to give some detailed info about what is going on in your business or your new product. List benefits, and who it’s meant for. Then at the bottom in your bio you can included where they can purchase the product or where they can get more information.

I put press release marketing first because you get traffic fast, sometimes within 24 hours. You can get a ton of backlinks to your site. And because search engines loves sites with a ton of content these sites are looked at as an authority site. So you can piggy-back off them and get listed on the first page of Google, Bing, and Yahoo for SUPER competitive keywords.

Some free sites to submit your press release are prlog.org, free-press-release.com, i-newswire.com, etc. Do a google search for free press release sites and start submitting to those sites first.

2. Social Bookmarking: Social bookmarking is a great way to generate traffic. Especially if you combine #2 & #3 on this list. Social bookmarking sites were created so you can access your favorite websites in one central location. These sites attract people looking for new things or news sites looking for new stories.

Your job is to make sure you’re there so they can find you. The trick is to submit (or bookmark) things that particular site likes.

Take DIGG for instance. Digg has a large number of visitors to it’s site per day and has built a nice community of people who are constantly checking the site for new things. If you look at the trends on Digg the most Dugg (as they call it) stories are things like news stories (press releases and articles), videos (#3 on this list), or controversial topics like politics.

You want to follow the trend for the larger social bookmarking sites as they can bring a ton of traffic. Just think, if your video or press release gets to the first page on digg. You web server will probably crash from the floods of traffic coming in.

The tactic you have to take with Digg is you have to comment on other stories and participate in the community. Let people know you’re there so you can build relationships and they can start commenting and moving your entry up as well.

Digg is probably a social bookmarking site you will want to spend some time on.

Submitting to social bookmarking sites is also a great way to get backlinks to help your overall search engine rankings.

Other social bookmarking sites to submit to are stumbleupon, del.icio.us, reddit, mixx, bebo, etc. You can find more by doing a search.

3. Video Marketing: You’ve heard of YouTube right? I thought so. Youtube will now become your friend. Most people don’t know this but YouTube is the 3rd most visited website in the world. The World! It beats out Yahoo (a major search engine), Wikipedia, and Twitter.
Youtube is now the second largest search engine in the world You read that right. People are using Youtube as a search engine.

You can take advantage of this. You don’t even need to be or hire a professional videographer. Do you have a PC? I bet you have windows movie maker on it and didn’t even know you had it. That’s all you need to create videos. If you like you can buy a $20 usb microphone from Walmart and narrate your videos.
A great tip is to turn your article into a video. You can take any article and use windows movie maker to make a presentations. You can record yourself just reading the article. You can combine your reading of the article with photos or text. Or you can just but up the text as the video. Get creative. But look to Youtube as a major traffic source.
Let me stop there. I think you have a good base to start on I could go on for hours about different ways to generate traffic fast. In fact I have. Check my bio.

Jonathan Scott is an internet marketer who has been helping local small businesses get better search engine rankings and driving more quality traffic to their websites. He has a free gift for you. 1 hour of website traffic generation audio training. Just go to http://www.traffictrainingcourse.com/optin.html to download it.

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Real Estate Video Marketing – How To Go About It

Alice Sy — Tue, 30 Mar 2010 10:28:50 +0000

There are many changes happening practically every second, especially in the field of internet technology. The world is no longer big as it used to be, and the internet is making it a lot smaller but nonetheless interesting. However, you need to be able to adapt to these changes if you want to make a difference or at the very least, survive.

You can also see a lot of changes in the advertising industry as well as in real estate. Thus when marketing your product, you must be updated with the marketing trends and new strategies to ensure a more effective approach inorder to stay ahead of your competitors.

For instance, it is a fact that everybody, or a great majority of people, is online. They do almost everything, including shopping, online. So when thinking of the best possible means to market your product is through the use of the internet. You can, for example, take advantage of real estate video marketing wherein you use videos to get the attention of your customers.

Using images and sounds has been found very effective in drawing attention. After all, people generally love to look at pictures, more so if they come with sound effects.

You can employ the services of certain agencies that specialize in video marketing if you want your ad to look professional, although of course you have the option of making your own videos yourself in order to save cost. You don’t have to invest in expensive equipment to be able to this. What matters is that your video contains relevant content.

When you have done making your video, the next thing you must do is to upload it to sites like YouTube and other social networking sites which have thousands or even millions of members worldwide.

For more tips and strategies on how to generate traffic, leads and profits on a variety of topics including real estate video marketing and internet video marketing, visit http://www.InternetVideoMarketingSecret.com now. Click here to get your own unique version of this article with free reprint rights.

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Attorney Videos : Your Guide To Finding A Suitable Attorney

Phillip Guye — Mon, 29 Mar 2010 08:02:56 +0000

We live in a highly legally active world, where legal activism is more often the norm than otherwise. One really does not know as to when one could be hauled up to the courts for some breach or understood wrong, needing the service of a solicitor.

The sector of attorneys can indeed be quite menacing and mind astounding for lay people who are actually not too conversant with the customs of the legal world. Indeed, there’s quite an array of attorneys for the variety of legal cases that may arise, namely criminal, estate, bankruptcy as well as business cases. In this highly unpredictable industrial milieu and charged environment, one can’t really predict as to when an attorney has to be called for. It is here that attorney videos come in useful, as these allow one to judge for themselves the kind of services that can be availed for tackling legal cases suitably and successfully.

In the reliable days before the appearance of the web, availing of legal services meant looking up the yellow pages or perhaps relying on references and recommendations of others, to engage an attorney. One truly didn’t have too much recourse to info on the efficacy of the attorneys being considered. Attorney marketing video has changed the landscape seriously in terms of the sort of information and call enabling info that one can access from the comfortable confines of one’s own home. These solicitor videos give the opportunity for spectators to hear the lawyers speak for themselves and list out successes in the courts as well as make a pitch about their prowess in handling legal cases to match the best interests of their clientele. It is feasible to access a single site and see a clear listing of various lawyers in a specific geographical area or as per the express kinds of cases in which they specialize in.

If you care to look at one of the legal websites, you’ll observe the latest in advertising of services of lawyers and law firms includes the use of solicitor videos. These videos give a possible customer a preview of the kind of legal services that one can expect, versus merely a indefinable name that’s present in a yellow page listing. Occasionally, the very demeanor and style of show of the lawyer as displayed in the video would be adequate to in the confidence of a layperson who want to be assured of satisfactory services.

It is been empirically tested and showed that videos that law firms and attorneys put out on legal websites have about 2 times the response rate from interested clients as compared to those who do not rely on attorney SEO. In essence, videos are quite beneficial from the viewpoint of both attorneys as well as clients re marketing and availing legal services, as the case may be.

Internet marketing can help you to increase your customers and you wouldn’t have to spend up to the last buck in your pocket. Instead of spending money on Search Engine Marketing, which is not successful try Attorney Video. Each lawyer has seen 100% results with Attorney SEO.

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Attorney Video Marketing; The Benefits

Phillip Guye — Mon, 29 Mar 2010 08:01:10 +0000

A great idea on how to build your client base starts with getting an attorney video marketing service. It’s just what a new or current attorney needs to advertise the firm’s services. Letting more people know about your business helps you succeed in building your practice. The internet is one of the best medium to use. All you need is to get an attorney video marketing service. They help in production of an informative and high quality video to use to reach out potential clients online.

One of the benefits of using the internet to advertise is that you tap on the clientele that uses the internet the most. These are people that hardly make contact with other mediums you might use to advertise. This platform allows you to give useful information to such customers who might be looking for cosmetic surgery services on the internet.

Another advantage of attorney video marketing is that clients looking for legal services get to know you better even before meeting you in person. When done properly you can attract a large number of customers. One method you can do this is to make an informative yet friendly presentation. It makes clients have faith in you. They are able to make the next step in contacting you or booking an appointment if they need.

There are a few pointers you can use when preparing your advertisement using attorney video marketing. This helps you interact with clients in the easiest way possible. One of the reasons is that it guarantees you positive response from potential customers. The idea is to build trust in your costumers. Assure them that you are the expert in what they need by giving relevant details of your practice. This allows them to make quick decision whether they are going to get in touch with you business.

You can make your video marketing more effective by letting clients know that they can reach you any time they want. You can do this by coming out as approachable and friendly in a professional manner. The only way a customer is going to visit your practice is by feeling safe and wanted. Let them understand that your success depends on them and you are out to do an impressive job.

A couple of steps you can take include looking professional and letting your background complement this fact too. Be sure your video presentation is relaxed while at the same time offering useful and relevant information. Grab a bit of legal terms to explain your point in the attorney video marketing presentation. Still keep it simple for the clients to go through it.

Web marketing can help you to increase your customers and you won’t have to spend up to the last buck in your pocket. Instead of spending money on Search Engine Marketing, which is unsuccessful try Attorney Video. Each lawyer has seen 100% action with Attorney Videos.

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The Need For Attorney Video Marketing

Phillip Guye — Mon, 29 Mar 2010 07:53:05 +0000

During the past, if an attorney wished to develop a personal practice all they had to do was hang up a sign, place some adds, and get some clients to refer other clients to his practice. This worked in the past, but in today’s market an attorney has many challenges to deal with in starting a personal practice. These challenges are : mass media, connect quickly with the public to develop a powerful business base, serious competition, the internet has become the main resource for finding a lawyer, and a wide vary of differing types of law.

How can an attorney develop a customer base for his practice? The solution to this question is that an attorney has to market himself and his abilities to the general public. The best tool is attorney video marketing. The advantages of video promoting are : 1 ) permits the solicitor to quickly connect to the public needed to build his practice. Two ) Provides an edge to the solicitor in competing with other lawyers for business. 3 ) Video selling informs future clients the solicitor’s experience of law he practices. 4 ) creating the video assists the attorney in developing their communication skills, and the attorney can view himself on the video so he will be able to judge how effective his communication skills are necessary to become a strong attorney. 5 ) The attorney video marketing is cheap and an ethical for the attorney, and he can use the video with others sorts of media. 6 ) The video gives the solicitor an excellent return on his investment.

How does an Attorney create a selling Video? 1 ) Hire a professional experience in making attorney video marketing videos. Two ) allow the professional full creative control over the selling video. 3 ) allowing the professional control will end in a quality marketing video. 4 ) Hiring a pro mitigates the lawyer from working with the technical details.

The technical details are : one ) Camera type 2 ) Lighting 3 ) Sound 4 ) editing the videos raw footage 5 ) Adding graphics 6 ) Adding transitions 7 ) Adding background music 8 ) compacting the video 9 ) Using the right format 10 ) Uploading the video to a video sharing site 11 ) Optimizing the video for search engines.

The employment of attorney video marketing has been awfully successful for attorneys who use this type of media for business development. If you are a lawyer with a good client base you can wonder if video marketing will work for you. Have you got enough clients to sustain a successful practice? Are you happy with your revenue from your practice? Is your law practice surviving in today’s economy? Are you feeling that your business could use a boost? Depending on how you answer these questions investing cash in having a promoting video to promote your lawyer practice would be money spent wisely.

Web marketing can help you to get clients and you won’t have to waste money up to the last buck in your pocket. Instead of waste moneying money on Search Engine Marketing, which is not successful try Attorney Video. Each lawyer has seen 100% results with Attorney Videos.

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Attorney Video Marketing: How You Can Make It Right

Phillip Guye — Mon, 29 Mar 2010 07:51:04 +0000

If you are starting a legal company then you can look into making your presence felt in the market. There are a selection of ways you can go about this. Advertising in the print is a good idea. You may use attorney video marketing to campaign on the Net. This is the best location to market you business. You are certain that the info about your firm or practice is going to reach a wide audience. It is also works to your advantage as the Net is viewed from across the country and anyone has access to the info around the clock.

One of the ideas you may use to make your attorney SEO productive includes preparing important and up to point information for your target audience. This makes it so easy for them to get what they are looking for in the shortest time possible. You can make the effort to organize and review the kind of information you want to post on the video.

Another concept is to keep on updating it from time to time. You can make time in your busy day to make a few changes on your attorney video each week or fortnight. It’s critical to provide timely and relevant information to your potential customers. This allows them to do something in case they need to do any kind of business with you.

As this is the medium that allows consumers to meet you even before visiting your office them display is very important. Your lawyer videos should give a feeling of professionalism without frightening consumers. This is the sole way they’re going to make the next step in contacting you. Having a lawyer video done unprofessionally is about to lose you a good number of potential customers. Let them feel safe and assured by your presentation and the content available on your video.

Some good pointers you can use when preparing lawyer videos include how presentable you look. This also includes how well or pro your office appears. These are small but really important points. Getting them wrong can make the shopper make a click to the following profile. Dress smart and give a relaxed and informative display. You should be well groomed and have a neat and professional backdrop to support the ambiance.

Another idea you may use when preparing your solicitor videos is to keep it short and straightforward. It is smart to make a balance in the utilization of legal terms. Too much might confuse clients and they might not get the point being put across. It is smart not so look too formal as this also scares clients. Ensure you look relaxed and most importantly, approachable. You can dump anything that you are feeling might distract your customers from getting your message. In this fashion you are sure of getting some god business.

Internet marketing can help you to get customers and you won’t have to waste money up to the last buck in your pocket. Instead of waste moneying money on Search Engine Marketing, which is unsuccessful try Attorney Video. Every lawyer has seen 100% results with Attorney SEO.

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What Is An Attorney Video?

Phillip Guye — Mon, 29 Mar 2010 07:47:46 +0000

Attorney video is a very handy and multitasking tool for any solicitor’s law firm. The video can supply the solicitor with many different avenues of communication like : one ) net and other media selling strategies. 2 ) Education of clients, other lawyers, and law scholars. Three ) In court cases as proof for or against the defendant or to prove a point of law. 4 ) training for up and coming trials or trial preparation, developing a court presence, and developing communication talents. Five ) Reviewing previous court cases 6 ) Can introduce the attorney and his law firm to potential and existing clients. Clients can see the lawyer who will be handling their case and get a feel for the kind of representation they’re going to receive. 7 ) The video permits the solicitor to focus a particular legal subject or area of law, and showcase the lawyer’s expertise.

The impact of an attorney video on an internet site is considerable. The medium is one of the most effective or convincing powers on video. The video content reaches possible clients and keeps them interested by the lawyer’s website page better than made public media. Online video holds the audience’s’s attention longer than broadcast media and creates larger product recall after viewing the video.

According to an advert Week study in 2007, video media increased the webpage viewer’s attention by 53 p.c and boosted viewer awareness by 52 percent over the same thirty second video ad on TV. Recall of info was 4 times higher for web spectators than TV spectators. Studies suggest that medium-size companies are expected to invest 11.6 percent of web budget in promoting 2012 driven in part by consumer adoption and conversion rates. The study show that eighty p.c of online visitors led straight to over half them taking action. Plus the study shows that one in six people made a commitment after viewing the video. The real benefit of the video on a website is that it quickly catches and keeps the viewers attention and quickly delivers the solicitor’s message.

The video on the internet is becoming one of the most promising, innovative and forceful advertising web tools for getting new clients. The video should be pro, concise, and express a sense of trust and faithfulness. And the video should instantly and without difficulty view by prospects looking for a lawyer services on the internet. With search engine marketing and optimization of the attorney internet site, the pro attorney video should be treated the same way. The solicitor should begin to use his video on his web site and optimising it to be easily found on popular search engines such as Google.

Potential clients seeking attorney services online are two times as likely to retain the solicitor after viewing his video on the internet. Once the attorney video is optimized the attorney video can be made more accessible by putting it on a professional web legal portal like FindLaw. Prospective clients searching the largest and most well-liked legal web sites will have easy access to the video, and be in a position to simply find and associate the attorney services whose law specialty and geographical area matches the client’s legal issues. The bottom line is that the video could be a forceful tool for holding on to web site visitors and converts then into clients.

Web marketing can help you to increase your customers and you wouldn’t have to waste money up to the last buck in your pocket. Instead of waste moneying money on Search Engine Marketing, which is not successful try Attorney Video. Each lawyer has seen 100% results with Attorney SEO.